Social Media Audit:
Expert Analysis of What's Working (And What's Not)
Get a comprehensive review of your social media presence with strategic recommendations and an actionable plan—perfect if you're DIY-ing or need expert guidance.
What's Included in a
Social Media Audit
This isn't just a "here's what you're doing wrong" report. It's a strategic analysis of your current presence with concrete recommendations you can actually implement.
Platform-Specific Analysis
Deep dive into each platform you're using (LinkedIn, Instagram, Facebook, etc.) with performance metrics and recommendations.
Audience
Analysis
Are you reaching the right people? Is your messaging connecting? We analyze who's engaging and how to reach more of them.
Content Performance Review
What's resonating with your audience? What's falling flat? We analyze your top and bottom performers to identify patterns.
Strategic Recommendations
Specific, actionable recommendations for:
Content strategy improvements
Posting frequency and timing
Platform optimization
Engagement tactics
Visual identity consistency
Competitive
Insights
How do you stack up against competitors? What are they doing well that you could learn from? Where are you ahead?
Action
Plan
A prioritized roadmap of what to implement first, second, third. Not overwhelming—just clear next steps.
Who Should Get a Social Media Audit
Businesses Evaluating Current Efforts
You've been posting for a while but aren't sure if it's effective. You need data to make decisions.
DIY-ers Who Want Expert Guidance
You're handling social media internally but want professional feedback on what's working and what to improve.
Organizations With Inconsistent Results
Some posts do great, others flop. You need to understand why and how to replicate success.
Companies Considering Hiring Help
An audit helps you understand where you are before deciding if you need ongoing management or can improve internally.
LinkedIn Personal Branding Strategy That Works
Personal Branding for Executives
What you get:
✅ Personal brand strategy document - Your positioning, unique value, and strategic direction
✅ LinkedIn profile optimization - Headline, about section, featured content that positions you as a thought leader
✅ Content pillars and messaging framework - Exactly what to talk about and how to say it
✅ 30-60 minute strategy call - We work through your goals and create a personalized plan
✅ 2 rounds of revisions - Everything feels authentically YOU
Timeline: 3-4 weeks
Add-on available:
Want ongoing content creation so you don't have to think about it? Add a monthly retainer for LinkedIn content management.
From Invisible to Influential: The Executive Transformation
Career Advancement
Executive presence matters. When you're visible on LinkedIn with strategic positioning, you become the obvious choice for promotions, board seats, and high-level opportunities.
Warm Lead Generation
Stop cold outreach. When prospects research you (and they will), they should find a thought leader worth trusting—not a stale profile from 2015.
Industry Authority
Build your reputation beyond your current company. Whether you're staying or eyeing your next move, personal brand gives you options.
Social Media Audit Process
After Delivery
You have everything you need to implement improvements
We will schedule a follow-up in 90 days to review progress
FOLLOW UP
Strategy Development
Comprehensive audit report delivered
60-minute presentation of findings and recommendations
Q&A and action planning
WEEK 1Discovery
Audit kickoff call (30 minutes)
Access to your accounts for analysis
We review 3-6 months of content and performance.
WEEK 2Executive Personal Branding FAQs
What platforms can you audit?
1
LinkedIn, Instagram, Facebook, Twitter/X. We focus on where your business is most active
How long does it take?
2
2 weeks from kickoff to final presentation.
an I implement this myself or do I need to hire you?
3
Totally up to you! Many clients take our recommendations and implement themselves. Others realize they need ongoing support and move to management. Either way is fine..
What if I'm just getting started and have limited content?
4
We can still audit what you have and provide recommendations for moving forward. The audit will focus more on strategy and competitive insights.
Want Us to Handle Ongoing Content?
Once your personal brand strategy is in place, we can manaMany audit clients realize they need ongoing support. If you want us to handle social media after your audit, we can transition you to a monthly retainer.
Ready to Get Expert Analysis of Your Social Media?
Let's talk about your business, your goals, and how we can help you build a strong social media presence that drives everything else.