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Why Every Business Needs a Social Media Presence: It's Not Just a Trend, It's a Necessity! business small business social media Feb 18, 2024

Hey there, fellow business enthusiasts! Are you still skeptical about the power of social media for your business? Well, grab your avocado toast and settle in, because we're about to dive into why having a social media presence is as essential as having Wi-Fi in a coffee shop.

In today's...

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Benefits of having a Blog small business Jul 01, 2023

Does having a blog feel super 2010? While it might seem a little retro (and we know it’s up for debate if 2010 is even retro yet), it’s actually really important to have a blog on your website. It’s a great way to drive online traffic and offer your audience valuable resources...

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How We Pick Brand Colors branding small business May 26, 2023

 

Part of kicking your business strategy into high gear is making sure you’ve got the best branding in town (which hey, we’re just saying, we can help you with). We like to think of branding as a way to visually represent your business – it’s a way you can communicate...

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60 Social Prompts for Service-Based Businesses instagram ideas instagram posts small business social media May 10, 2023
  1. Share a client success story
  2. Post a behind-the-scenes photo or video
  3. Share a customer testimonial
  4. Share a motivational quote
  5. Share a useful tip or trick
  6. Share a “did you know” fact about your industry
  7. Share a fun fact about your team
  8. Share a case study
  9. Share a photo of your team at...
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How to Brainstorm and Come up with Creative and Unique Content for Social Media content planning small business social media May 05, 2023

As a social media marketer, you know that creating fresh, unique, and engaging content is essential for attracting and retaining followers. But with so much content being published on social media every day, it can be challenging to come up with new ideas that stand out from the crowd. In this...

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When It's Time For A Brand Refresh branding small business May 01, 2023

As a business owner, you know the importance of creating a brand that stands out from the competition. A logo is often the first thing that people notice about your brand, and it plays a crucial role in representing your business to the world. But have you ever thought about whether your logo is...

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The Importance of Brand Voice on Social Media small business social media Dec 01, 2022

It can be hard to find your voice, period. But for a brand? That can be even harder. It starts by understanding what a brand voice is and why it matters. 

Brand voice is a brand’s personality when it comes to communication. In other words, your brand voice is the way in which your...

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December Instagram Ideas content planning instagram ideas national days small business Nov 16, 2022

Once we hit December, it’s officially “the holidays!” While some of these days are likely already on your radar, there are also a handful of other lesser-known holidays to get inspired by for some social media fun. Here are 8 holidays we’re loving when planning December...

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3 Reasons to Brand Your Workspace branding small business Oct 26, 2022

Where do you work from? As a small business owner, you might have an office, a studio, or even a home office. Have you thought about how your business’s brand is reflected in the space in which you work? 

 

Oftentimes, tangible branding is something we see online and in printed...

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Preparing Holiday Sales & Promotions business content planning small business Oct 05, 2022

Though it feels like fall just started, we all know the holidays are right around the corner. As a small business owner, now is the time to plan ahead so you can make the most of the season. Think about it: Are you running any specials? Closing shop for a few days? Putting together gift sets?...

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October National Days content planning national days small business social media Sep 15, 2022

October is known for being a spooky month, but you know what should never be scary? Posting on social media. The quickest way to quell social media fears and worries is to plan ahead. Below are 9 assorted holidays to inspire your October social content planning.

 

October 1: National Coffee...

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How To Know When It’s Time To Hire A Social Media Manager business content planning small business social media Jun 10, 2022

Whether you’ve been running your business for a few years or are just beginning to lay down roots in your industry, being a business owner means having to wear multiple hats. In the ever-changing and evolving world of social media and all things digital marketing, we know that showing up...

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