Small Studio Blog

June National Days content planning national days social media May 16, 2022

June is coming in hot! Or, if you're in Wisconsin like us, it's coming in lukewarm and fickle. The silver lining? There's nothing like a cloudy day in May for planning out your social content calendar for June. That way, when the sun does come out, you can actually enjoy it!

Here are 10...

Social Media Marketing Tips for New Aestheticians business content planning social media May 06, 2022

If you’ve been following along with our Small Studio team for a while, you know we love the field of aesthetics. Anything related to facials, skincare, injectables, and beyond—we are HERE for it and helping our clients market all that goodness on social media. While we’re a...

Content Planning Tips business content planning May 01, 2022

If you're a business owner feeling stressed from managing your own social media, you're not alone. After all, that sense of overwhelm is one reason Small Studio is in business. Many entrepreneurs can't wait to get the daily grind, pressure, and ever-changing ups and downs of social media...

May National Days content planning national days Apr 18, 2022

Can you believe May is just around the corner? As a small business owner, another month means another four weeks of social media content to plan. We love it! But if the thought of May's content calendar makes you feel more YIKES than YAY, we can help.

Here are 10 holidays in May to inspire...

High Engagement Social Posts content planning social media Apr 13, 2022

How engaging is your content on social media?

That word "engaging" might seem like a throwaway descriptor—like how smart, witty, or clever your content is. But it's more than that. On Instagram, engagement means all the ways followers interact with your content. For example: likes,...

April National Days content planning national days social media Mar 23, 2022

If you’re building your own social media content calendar for your small business, we have a couple of can’t-miss hacks that will make your life so much easier.

First, lean on evergreen content. Evergreen content means posting about something that’s always true and in...

60+ Prompts for Introducing Yourself on Social Media business content planning social media Nov 05, 2021

Hello, we’re Small Studio—nice to meet you! Maybe you’ve heard of #FridayIntroductions on Instagram? It’s a way for people to introduce or reintroduce themselves to their followers. As a solopreneur or small business owner, showing the real you behind your business is so...

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2022 November National Days content planning national days Oct 29, 2021

If you’re still going it alone managing your social media, planning the month’s content calendar can be overwhelming (hey, we can help you there!). You may feel like you have no new ideas or like you’re just repeating the same things over and over (we can help you there, too!)....

How to Run a Giveaway client features content planning giveaway instagram ideas social media Oct 17, 2021

So you want to run a giveaway on social media. Sounds easy enough, right? You choose the product, service, or special offer you’re giving away, people comment, you pick a winner. Bada bing, bada boom.

Not so fast! Depending on the prize, your number of followers, and the timing,...

Why you need a Social Media Manager business content planning social media Sep 21, 2021

Facebook. Twitter. Insta. Snapchat. TikTok. We could go on, but we’ll spare you the extensive list of social media platforms available to individuals and businesses alike. It’s a lot to digest, especially since it seems like something new pops up every other day. The...

Staying Organized business content planning Mar 21, 2021

It’s always been tough to balance work, family and a social life. The COVID pandemic added another level of crazy into the mix, forcing everyone—myself included—to find new ways to stay organized. There are tons of tools out there; here are a few of my...

Choosing Content Types business content planning social media Dec 16, 2020

So I did a poll on Instagram and there was a fair amount of people who were looking for ideas on how to keep content flowing so I am here to share a tip that has helped me the most. I start with content types. This is going to look a little different for everyone but basically its an organized...

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