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Tips, Trick, & Tutorials

How We Pick Brand Colors branding small business May 26, 2023

 

Part of kicking your business strategy into high gear is making sure you’ve got the best branding in town (which hey, we’re just saying, we can help you with). We like to think of branding as a way to visually represent your business – it’s a way you can communicate...

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When It's Time For A Brand Refresh branding small business May 01, 2023

As a business owner, you know the importance of creating a brand that stands out from the competition. A logo is often the first thing that people notice about your brand, and it plays a crucial role in representing your business to the world. But have you ever thought about whether your logo is...

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3 Reasons to Brand Your Workspace branding small business Oct 26, 2022

Where do you work from? As a small business owner, you might have an office, a studio, or even a home office. Have you thought about how your business’s brand is reflected in the space in which you work? 

 

Oftentimes, tangible branding is something we see online and in printed...

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Standing Out on Social Media branding business social media Jan 07, 2022

 

There’s a lot of noise out there in social media land. A lot of trendy content, styles, vibes. Giving into these trends—or, on the flip side, not trying at all on social—is no way to market your small business, let alone best-represent it. 



The truth is,...

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Branded Content Is Better Content branding business photography social media Oct 05, 2021

 

Think about a brand you love. I bet you can picture it—the logo, the colors, the overall vibe. Now think about how that brand shows up on social media. I bet that visual energy is consistent, carrying through brand elements with intention and conviction. And if...

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7 Tips for Identifying your Ideal Clients branding business Apr 05, 2021
 

The hustle is real for small business owners like me. I work with a variety of different clients to help their businesses succeed. I’ve had to identify who my ideal clients are—and they have, too. It’s easy to say that you want everybody to patronize your business,...

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Establishing your Brand Voice branding business Mar 24, 2021
 
 

Some things about establishing a brand, like color scheme, font and logo, are obvious. But just as important is your brand voice and tone. If people couldn’t see your logo, would they know by the way your brand “speaks” that it’s you? Voice and tone...

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Creating a Mood Board branding Jan 03, 2020

The way I start out with my clients is by creating a mood board to make sure that we are on the same page aesthetically before I start diving in to any designs. Mood boards can be done digitally or you can get out the ol’ scissors and glue and get your craft on. Making a mood board is...

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